Directionless Betches

Editorial & Branding

Inspired by travel and the amount of new opportunities created to work outside of a typical office setting, my twin sister and I decided to create a personal, ongoing project known as "Directionless Betches." We want to take you on a journey of soul searching, breached comfort zones, and passion exploration while discovering the beauties of this world. The following designs capture the excitement and carefree vibes using a light, pastel palette, crisp typography, and contrasting imagery. 

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© 2020 by Tricia Reed Creative